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| Criterion |  Product Discovery Smoke Test |  Decision Making Trade-off Analysis |  Decision Making Decision Matrix |  Product Strategy ICE Scoring |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 1-5 Tage | 45-120 min | 45-90 min | 30-60 min |
Participantsdifferent | Nutzertraffic | 2-8 | 2-8 | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Trade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides | Decision Matrix, Scoring Rationale, Selected Option | ICE Table, Top Idea List |
Tagsno overlap | ValidationExperimentsDemandGrowth | TradeoffsDecisionCriteriaOptions | DecisionCriteriaScoringTradeoffs | PrioritizationScoringGrowthDecision |