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| Criterion |  Product Discovery Smoke Test |  Innovation SCAMPER |  Growth A/B Testing |  Innovation Lotus Blossom |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem. |
Complexitydifferent | Low | Low | High | Low |
Timedifferent | 1-5 Tage | 30-60 min | 1-4 Wochen | 45-90 min |
Participantsdifferent | Nutzertraffic | 2-10 | 1-6 | 3-10 |
Formatdifferent | Async | Workshop | Async | Workshop |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | SCAMPER Idea List, Concept Shortlist, Variation Notes | Experiment results, Decision log, Learning summary | Lotus Diagram, Idea Themes, Shortlist |
Tagsno overlap | ValidationExperimentsDemandGrowth | BrainstormingIdeationCreativityReframingInnovation | ExperimentsGrowthAnalyticsValidation | BrainstormingIdeationCreativityDivergenceWorkshop |