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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a scoring table with four factor columns, a calculator and three ordered initiative cards.
Product Strategy
RICE Scoring
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When many initiatives compete for the same resources, it brings reach, impact, confidence, and effort into one shared ranking. It makes prioritization economically connectable.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.
Complexitydifferent
LowMediumHighMedium
Timedifferent
1-5 Tage60-90 min1-4 Wochen45-90 min
Participantsdifferent
Nutzertraffic2-101-62-8
Formatdifferent
AsyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteRICE Scores, Ranked List, Assumption LogExperiment results, Decision log, Learning summaryDecision Matrix, Scoring Rationale, Selected Option
Tagsno overlap
ValidationExperimentsDemandGrowth
PrioritizationScoringRoadmapTradeoffs
ExperimentsGrowthAnalyticsValidation
DecisionCriteriaScoringTradeoffs
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