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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
1-5 Tage1-2 h Setup, laufend90-180 min1-5 Tage
Participantsdifferent
Nutzertraffic2-83-6Nutzertraffic
Formatdifferent
AsyncWorkshop + asyncWorkshopAsync
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteAARRR funnel, Metric baseline, Experiment backlogGQM Table, Metric ProfilesClick Data, Interest Signal, Learning Decision
Tagsno overlap
ValidationExperimentsDemandGrowth
GrowthMetricsExperiments
MetricsMeasurementEngineeringAlignment
ValidationExperimentsDemandDiscovery
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