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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
LowHighMediumMedium
Timedifferent
1-5 Tage90-180 min45-90 min1-5 Tage
Participantsdifferent
Nutzertraffic3-82-8Nutzertraffic
Formatdifferent
AsyncWorkshopWorkshop + asyncAsync
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteCoD Table, Prioritization SequenceDecision Matrix, Scoring Rationale, Selected OptionClick Data, Interest Signal, Learning Decision
Tagsno overlap
ValidationExperimentsDemandGrowth
PrioritizationDeliveryEconomicsDecision
DecisionCriteriaScoringTradeoffs
ValidationExperimentsDemandDiscovery
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