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| Criterion | ![]() Product Strategy SMART Goals | ![]() Business Strategy Balanced Scorecard | ![]() Product Strategy Impact Mapping | ![]() Engineering Goal Question Metric |
|---|---|---|---|---|
Purposedifferent | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs. |
Complexitydifferent | Low | High | Medium | Medium |
Timedifferent | 15-30 min | Halber Tag bis mehrere Wochen | 45-90 min | 90-180 min |
Participantsdifferent | 1-8 | 4-12 | 3-8 | 3-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | SMART Goal, Measurement Note, Deadline | Balanced Scorecard, Strategic Measures, Initiative Map | Impact Map, Outcome Hypotheses, Delivery Options | GQM Table, Metric Profiles |
Tagsno overlap | GoalsPlanningMeasurementAlignment | StrategyMetricsExecution | OutcomesStrategyBehaviorPlanning | MetricsMeasurementEngineeringAlignment |



