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Criterion
Paper illustration of Shape Up with its method-specific working model.
Delivery
Shape Up
Paper illustration of a horizontal story map with an activity backbone, task cards below it and a cross-map release line.
Product Discovery
User Story Mapping
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Purposedifferent
Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts.When user goals and delivery scope could drift apart, it orders the journey from goal to slice. It makes visible where an MVP can genuinely be cut.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.
Complexitysame
MediumMediumMediumMedium
Timedifferent
6 Wochen Cycle + 2 Wochen Cool-Down2-4 h1-4 Wochen2-4 h
Participantsdifferent
2-4 pro Pitch4-103-10 Kunden4-10
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Pitches, Bet-table decisions, Hill charts, Cooldown outcomesStory Map, Release Slices, Backlog CandidatesConcierge Learnings, Service Blueprint, MVP RisksJourney Map, Pain-point List, Opportunity Backlog
Tagsno overlap
PlanningDeliveryAutonomy
BacklogJourneyPlanningMVP
MVPValidationServiceDiscovery
JourneyServiceService design
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