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Criterion
Paper illustration of Shape Up with its method-specific working model.
Delivery
Shape Up
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration for Communication Plan
Delivery
Communication Plan
Purposedifferent
Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.
Complexitydifferent
MediumMediumLowLow
Timedifferent
6 Wochen Cycle + 2 Wochen Cool-Down45-90 minStunden bis wenige Tage45-90 min
Participantsdifferent
2-4 pro Pitch1-61-42-6
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Pitches, Bet-table decisions, Hill charts, Cooldown outcomesLean Canvas, Core Assumptions, Experiment BacklogPretotyping sketch, Test setup, Conversion data, Go or no-go decisionCommunication Plan, Channel Matrix, Message Cadence
Tagsno overlap
PlanningDeliveryAutonomy
StartupLeanAssumptionsBusiness model
ValidationDemandMVP
CommunicationStakeholdersDeliveryPlanning
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