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Criterion
Paper illustration of Shape Up with its method-specific working model.
Delivery
Shape Up
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of a horizontal story map with an activity backbone, task cards below it and a cross-map release line.
Product Discovery
User Story Mapping
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Purposedifferent
Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When user goals and delivery scope could drift apart, it orders the journey from goal to slice. It makes visible where an MVP can genuinely be cut.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.
Complexitysame
MediumMediumMediumMedium
Timedifferent
6 Wochen Cycle + 2 Wochen Cool-Down2-4 h2-4 h1-4 Wochen
Participantsdifferent
2-4 pro Pitch4-104-103-10 Kunden
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Pitches, Bet-table decisions, Hill charts, Cooldown outcomesJourney Map, Pain-point List, Opportunity BacklogStory Map, Release Slices, Backlog CandidatesConcierge Learnings, Service Blueprint, MVP Risks
Tagsno overlap
PlanningDeliveryAutonomy
JourneyServiceService design
BacklogJourneyPlanningMVP
MVPValidationServiceDiscovery
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