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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper fishbone diagram with a measurable effect at the head and six labeled cause branches.
Operations
Fishbone Diagram
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When a problem has several possible contributing factors, the method sorts causes by cause areas. It prevents an initial hunch from blocking the view of other plausible drivers.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitydifferent
HighMediumLowMedium
Timedifferent
0.5-2 Tage2-4 h30-60 min1-3 h
Participantsdifferent
6-124-102-83-10
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Service Blueprint, Fail Points, Ownership MapJourney Map, Pain-point List, Opportunity BacklogFishbone Diagram, Cause Categories, Investigation BacklogCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
Service designOperationsJourneyBlueprint
JourneyServiceService design
Root causeQualityOperations
JourneyCustomerService designCanvas
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