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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
Affinity Diagramming
UX Research
Affinity Diagramming
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.
Complexitydifferent
HighLowLowLow
Timedifferent
0.5-2 Tage30–60 min15-45 min45–90 min
Participantsdifferent
6-124-81-33-10
Formatdifferent
WorkshopWorkshopAsyncWorkshop
Outputdifferent
Service Blueprint, Fail Points, Ownership MapEmpathy Map, Assumptions List, Research GapsADR File, Decision Log, RationaleTheme clusters, Insight statements, Opportunity areas
Tagsno overlap
Service designOperationsJourneyBlueprint
SynthesisQualitativeWorkshop
ArchitectureRationaleDocumentationGovernance
SynthesisQualitativeRoot cause
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