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| Criterion | ![]() Agile Scrum | ![]() Business Strategy Ansoff Matrix | ![]() Product Discovery Experiment Canvas | ![]() Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | When a team needs to work in a fixed delivery rhythm, it stabilizes cadence, responsibility, and feedback loops. It makes collaboration reliable across sprint boundaries. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-4 Wochen je Sprint, laufend | 45-90 min | 30-60 min | 20-35 min |
Participantsdifferent | 3-10 (Scrum Team) | 2-8 | 1-5 | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Product Backlog, Sprint Backlog, Increment, Sprint Goal | Ansoff Matrix, Growth Options, Risk Notes | Completed Experiment Canvas, Success Metric | Test Card with a pre-set threshold |
Tagsno overlap | AgileIterationCadence | GrowthStrategyMarketPortfolio | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis |



