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| Criterion |  Decision Making Risk Matrix |  Business Strategy Ansoff Matrix |  Product Discovery Smoke Test |  Product Strategy ICE Scoring |
|---|---|---|---|---|
Purposedifferent | When a project faces many possible disruptions, it quickly becomes unclear which risks deserve attention first. It separates options, evaluation criteria, and open risks. The result is captured as a Risk Matrix and a Top Risk List. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. |
Complexitysame | Low | Low | Low | Low |
Timedifferent | 30-60 min | 45-90 min | 1-5 Tage | 30-60 min |
Participantsdifferent | 3-10 | 2-8 | Nutzertraffic | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | Risk Matrix, Top Risk List | Ansoff Matrix, Growth Options, Risk Notes | Interest Metrics, Conversion Signal, Learning Note | ICE Table, Top Idea List |
Tagsno overlap | RiskDecisionPrioritizationAssessment | GrowthStrategyMarketPortfolio | ValidationExperimentsDemandGrowth | PrioritizationScoringGrowthDecision |