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Criterion
Process Mapping method illustration showing its working structure
Operations
Process Mapping
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Purposedifferent
With a confusing workflow that has many handoffs, the method makes the actual process visible. It shows where work is passed on, delayed, or duplicated, so improvement targets the right spots.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.
Complexitydifferent
MediumHighHighLow
Timedifferent
1-3 h1 Tag bis mehrere WochenMehrere Wochen30-120 min
Participantsdifferent
3-104-102-6 researchers plus sample2-6
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Process Map, Handoff List, Improvement BacklogProblem Statement, Prototype, Test LearningsDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesObservation Notes, Improvement Ideas
Tagsno overlap
ProcessOperationsImprovement
InnovationPrototypeResearch
OutcomesInnovationResearchQuantitative
LeanObservationProcessOperations
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