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| Criterion | ![]() Product Discovery Problem Interview | ![]() Innovation Design Thinking | ![]() Product Discovery Outcome-Driven Innovation | ![]() Product Discovery Concierge MVP |
|---|---|---|---|---|
Purposedifferent | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. |
Complexitydifferent | Medium | High | High | Medium |
Timedifferent | 30-60 min je Interview | 1 Tag bis mehrere Wochen | Mehrere Wochen | 1-4 Wochen |
Participantsdifferent | 5-12 Interviews | 4-10 | 2-6 researchers plus sample | 3-10 Kunden |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Problem Evidence, Risk Notes, Customer Segments | Problem Statement, Prototype, Test Learnings | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Concierge Learnings, Service Blueprint, MVP Risks |
Tagsno overlap | DiscoveryInterviewsValidation | InnovationPrototypeResearch | OutcomesInnovationResearchQuantitative | MVPValidationServiceDiscovery |



