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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.
Complexitydifferent
MediumHighLowMedium
Timedifferent
30-60 min je Interview4-5 Tage20-45 min30-60 min je Interview
Participantsdifferent
5-12 Interviews5-8Based on research question5-10 Interviews
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsPrototype, Test Findings, Decision RationaleContent groups, Label set, IA hypothesesSolution Feedback, Objection List, Validation Notes
Tagsno overlap
DiscoveryInterviewsValidation
Design sprintPrototypeValidationInnovation
Information architectureNavigationStructure
ValidationInterviewsPrototype
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