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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitydifferent
MediumLowLowMedium
Timedifferent
30-60 min je Interview20-45 min25-40 min45-75 min
Participantsdifferent
5-12 InterviewsBased on research question1-52-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsContent groups, Label set, IA hypothesesLearning Card with evidence and next actionTest Matrix, Test Plan
Tagsno overlap
DiscoveryInterviewsValidation
Information architectureNavigationStructure
ExperimentsValidationDiscoveryLearning
ExperimentsValidationDiscoveryOptions
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