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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumLowLowMedium
Timedifferent
30-60 min je Interview45-90 min45–90 min45-60 min
Participantsdifferent
5-12 Interviews2-83-102-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsAssumption List, Critical Assumptions, Learning PlanTheme clusters, Insight statements, Opportunity areasAssumption map, Test backlog, Risk ranking
Tagsno overlap
DiscoveryInterviewsValidation
AssumptionsRiskDecisionDiscovery
SynthesisQualitativeRoot cause
AssumptionsRiskExperimentsValidation
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