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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitydifferent
MediumLowLowMedium
Timedifferent
30-60 min je Interview45–90 min25-40 min45-75 min
Participantsdifferent
5-12 Interviews3-101-52-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsTheme clusters, Insight statements, Opportunity areasLearning Card with evidence and next actionTest Matrix, Test Plan
Tagsno overlap
DiscoveryInterviewsValidation
SynthesisQualitativeRoot cause
ExperimentsValidationDiscoveryLearning
ExperimentsValidationDiscoveryOptions
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