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Criterion
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration for Reverse Brainstorming
Innovation
Reverse Brainstorming
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration of Rolestorming with its method-specific working model.
Innovation
Rolestorming
Purposedifferent
Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play.
Complexitysame
LowLowLowLow
Timedifferent
Stunden bis wenige Tage30-60 min30-60 min30-60 min
Participantsdifferent
1-43-122-103-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Pretotyping sketch, Test setup, Conversion data, Go or no-go decisionReverse Ideas, Risk Themes, Solution IdeasSCAMPER Idea List, Concept Shortlist, Variation NotesRollenkarten, Ideenpool pro Rolle, Konsolidierte Shortlist
Tagsno overlap
ValidationDemandMVP
BrainstormingIdeationCreativityRisk
BrainstormingIdeationCreativityReframingInnovation
BrainstormingIdeationCreativity
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