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Criterion
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration of an eight-panel idea sheet with varied sketches beside a timer set to eight minutes.
Innovation
Crazy 8s
Paper illustration for Design Studio
UX Design
Design Studio
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development.When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitydifferent
LowLowMediumLow
Timedifferent
Stunden bis wenige Tage8-15 min1-3 h30-60 min
Participantsdifferent
1-41-103-84-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Pretotyping sketch, Test setup, Conversion data, Go or no-go decisionSketch Set, Idea Shortlist, Direction OptionsSketches, Concept Directions, Design DecisionsIdea pool, Theme clusters, Shortlist
Tagsno overlap
ValidationDemandMVP
BrainstormingSketchingSpeedDivergenceDesign sprint
SketchingCollaborationIdeation
BrainstormingIdeationCreativityWorkshopDivergence
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