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| Criterion |  Product Discovery Pretotyping |  Innovation Brainstorming |  Innovation Rapid Ideation |  Innovation Design Charrette |
|---|---|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. | In a tightly timed design process with many participants, the method pools several lines of thinking in a short time. It brings parallel design energy without letting the discussion tip into endless coordination. This quickly produces solid directions for architecture or space. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | Stunden bis wenige Tage | 30-60 min | 5-20 min | Halber Tag bis mehrere Tage |
Participantsdifferent | 1-4 | 4-12 | 1-20 | 10-50 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Idea pool, Theme clusters, Shortlist | Ideenpool, Roh-Shortlist, Cluster | Sketches and Concepts, Consolidated Solution Sketch, Prioritized Direction |
Tagsno overlap | ValidationDemandMVP | BrainstormingIdeationCreativityWorkshopDivergence | BrainstormingIdeationDivergenceSpeed | BrainstormingWorkshopCollaborationIdeation |