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Criterion
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-3 h1-2 h Setup, laufend1-5 Tage30-60 min
Participantsdifferent
2-82-6Nutzertraffic1-5
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Five Forces Analysis, Competitive Risks, Strategic OptionsOpportunity Solution Tree, Experiment Backlog, Learning LogClick Data, Interest Signal, Learning DecisionCompleted Experiment Canvas, Success Metric
Tagsno overlap
StrategyCompetitionMarket
DiscoveryOutcomesExperimentsOpportunity
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryHypothesis
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