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| Criterion | ![]() Business Strategy Porter Five Forces | ![]() Innovation Lean Startup | ![]() Product Discovery Experiment Canvas | ![]() Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | 1-3 h | Wochen bis Monate je Lernzyklus | 30-60 min | 20-35 min |
Participantsdifferent | 2-8 | 2-8 | 1-5 | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Five Forces Analysis, Competitive Risks, Strategic Options | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Completed Experiment Canvas, Success Metric | Test Card with a pre-set threshold |
Tagsno overlap | StrategyCompetitionMarket | LeanStartupValidationMVP | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis |



