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Criterion
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
1-3 h1-4 WochenWochen bis Monate je Goal45-90 min
Participantsdifferent
2-81-63-103-8
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop
Outputdifferent
Five Forces Analysis, Competitive Risks, Strategic OptionsExperiment results, Decision log, Learning summaryGoals, Idea bank, Step-project list, Tasks, Learning reportsImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
StrategyCompetitionMarket
ExperimentsGrowthAnalyticsValidation
RoadmapOutcomesPlanningExperiments
OutcomesStrategyBehaviorPlanning
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