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Criterion
Paper illustration of a Polarity Map with two poles and four quadrants
Systems Thinking
Polarity Mapping
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Purposedifferent
Polarity Mapping makes tensions between two opposing poles tangible, such as standardization and adaptation or control and autonomy. The method guards against making apparent either-or decisions prematurely.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-2 h45-90 min1-3 h1-3 h
Participantsdifferent
3-122-82-102-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Polarity Map, Warning Signs, Balance ActionsAnsoff Matrix, Growth Options, Risk NotesPESTLE Map, External Risks, Strategic QuestionsGap Matrix, Action Plan, Risk Notes
Tagsno overlap
Systems thinkingTradeoffsLeadership
GrowthStrategyMarketPortfolio
StrategyMarketAnalysis
StrategyAnalysisPlanning
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