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Criterion
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumLowMediumLow
Timedifferent
1-2 h Setup, laufend25-40 min1-5 Tage1-5 Tage
Participantsdifferent
2-81-5NutzertrafficNutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncAsync
Outputdifferent
AARRR funnel, Metric baseline, Experiment backlogLearning Card with evidence and next actionClick Data, Interest Signal, Learning DecisionInterest Metrics, Conversion Signal, Learning Note
Tags1 shared
GrowthMetricsExperiments
ExperimentsValidationDiscoveryLearning
ValidationExperimentsDemandDiscovery
ValidationExperimentsDemandGrowth
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