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| Criterion |  Growth Pirate Metrics AARRR |  Product Discovery Landing Page Test |  Product Discovery Fake Door Test |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks. | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-2 h Setup, laufend | 1-5 Tage | 1-5 Tage | 1-4 Wochen |
Participantsdifferent | 2-8 | Nutzertraffic | Nutzertraffic | 1-6 |
Formatdifferent | Workshop + async | Async | Async | Async |
Outputdifferent | AARRR funnel, Metric baseline, Experiment backlog | Landing Page, Conversion Data, Learning Summary | Click Data, Interest Signal, Learning Decision | Experiment results, Decision log, Learning summary |
Tagsno overlap | GrowthMetricsExperiments | ValidationConversionMarketing | ValidationExperimentsDemandDiscovery | ExperimentsGrowthAnalyticsValidation |