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Criterion
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Growth Experiment workspace showing the question, observations, and next decision.
Growth
Growth Experiment
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment.When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-2 h Setup, laufend1-2 Wochen1-2 Wochen pro Iteration45-60 min
Participantsdifferent
2-81-62-62-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
AARRR funnel, Metric baseline, Experiment backlogExperiment card, Result summary, Next betPrioritized Assumption List, Test Plan, Results ReportAssumption map, Test backlog, Risk ranking
Tags1 shared
GrowthMetricsExperiments
MarketingGrowthExperimentsLearning
ExperimentsValidationDiscoveryAssumptions
AssumptionsRiskExperimentsValidation
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