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| Criterion |  Growth Pirate Metrics AARRR |  Growth Growth Experiment |  Product Discovery Landing Page Test |  Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-2 h Setup, laufend | 1-2 Wochen | 1-5 Tage | 1-5 Tage |
Participantsdifferent | 2-8 | 1-6 | Nutzertraffic | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Async | Async |
Outputdifferent | AARRR funnel, Metric baseline, Experiment backlog | Experiment card, Result summary, Next bet | Landing Page, Conversion Data, Learning Summary | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | GrowthMetricsExperiments | MarketingGrowthExperimentsLearning | ValidationConversionMarketing | ValidationExperimentsDemandGrowth |