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Criterion
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Scenario Planning method illustration showing its working structure
Business Strategy
Scenario Planning
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumHighHighLow
Timedifferent
1-3 h0.5-2 Tage1-4 Wochen45-90 min
Participantsdifferent
2-104-126-30 Experten2-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
PESTLE Map, External Risks, Strategic QuestionsScenario Set, Strategic Implications, Robust OptionsExpert Forecast, Consensus Range, Assumption NotesAnsoff Matrix, Growth Options, Risk Notes
Tags1 shared
StrategyMarketAnalysis
StrategyUncertaintyPlanning
ForecastingExpertsDecisionStrategy
GrowthStrategyMarketPortfolio
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