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Criterion
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-3 h30-90 min2-4 h45-90 min
Participantsdifferent
2-101-63-102-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
PESTLE Map, External Risks, Strategic QuestionsDecision Tree, Option Map, Assumption ListStrategy Canvas, Value Curve, ERRC ActionsAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
StrategyMarketAnalysis
DecisionTreeOptions
StrategyPositioningInnovationValue
GrowthStrategyMarketPortfolio
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