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| Criterion |  Decision Making PERT Estimation |  Product Strategy Impact Mapping |  Product Strategy OKRs |  Product Strategy SMART Goals |
|---|---|---|---|---|
Purposedifferent | On complex initiatives, a plain average tends to understate just how uncertain the outcome really is. It separates options, evaluation criteria, and open risks. The result is captured as a PERT Estimate, Expected Value, and Risk Notes. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 15-45 min | 45-90 min | 1-2 h Setup | 15-30 min |
Participantsdifferent | 1-8 | 3-8 | 2-20 | 1-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | PERT Estimate, Expected Value, Risk Notes | Impact Map, Outcome Hypotheses, Delivery Options | OKR set, Measurement plan, Review cadence | SMART Goal, Measurement Note, Deadline |
Tagsno overlap | EstimationUncertaintyRisk | OutcomesStrategyBehaviorPlanning | GoalsAlignmentOutcomesMeasurement | GoalsPlanningMeasurementAlignment |