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| Criterion |  UX Research Personas |  Operations Time Blocking |  UX Research Affinity Diagramming |  UX Research Empathy Mapping |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | With a calendar that grows on request, the method makes available time explicit again. It combines appointments, focus work, and buffer into a more realistic day structure. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-3 Tage | 15-30 min Planung, laufend | 45–90 min | 30–60 min |
Participantsdifferent | Internes Team | 1 | 3-10 | 4-8 |
Formatdifferent | Workshop + async | Async | Workshop | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Blocked Calendar, Capacity View, Focus Plan | Theme clusters, Insight statements, Opportunity areas | Empathy Map, Assumptions List, Research Gaps |
Tagsno overlap | ResearchCustomerSynthesis | PlanningTime managementFocus | SynthesisQualitativeRoot cause | SynthesisQualitativeWorkshop |