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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Empathy Mapping
UX Research
Empathy Mapping
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.
Complexitydifferent
MediumLowMediumLow
Timedifferent
1-3 Tage15-45 min1-3 h30–60 min
Participantsdifferent
Internes Team2-85-304-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesVenn Diagram, Overlap Notes, DifferentiatorsConsensus Clusters, Theme Titles, Priority AreasEmpathy Map, Assumptions List, Research Gaps
Tagsno overlap
ResearchCustomerSynthesis
ComparisonFacilitationAlignment
FacilitationConsensusWorkshopAlignment
SynthesisQualitativeWorkshop
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