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| Criterion |  UX Research Personas |  Facilitation Problem Framing Workshop |  UX Research Affinity Diagramming |  Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a team works on symptoms but the real question stays fuzzy, a Problem Framing Workshop sharpens the view of the right problem. It separates observation, interpretation, and target picture from each other. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-3 Tage | 60-120 min | 45–90 min | 1-2 h |
Participantsdifferent | Internes Team | 4-10 | 3-10 | 4-12 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Problem Statement, Scope Boundaries, Assumption List, Next Analysis Questions | Theme clusters, Insight statements, Opportunity areas | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | ResearchCustomerSynthesis | FacilitationAlignmentDiscovery | SynthesisQualitativeRoot cause | AlignmentStakeholdersStrategyFacilitation |