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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration for Change Analysis.
Operations
Change Analysis
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.For a deviation after a change, the method isolates the influence of the altered condition. It narrows down which differences are relevant and which are just accompanying noise.
Complexitydifferent
MediumHighLowMedium
Timedifferent
1-3 TageHalf day45–90 min45-120 min
Participantsdifferent
Internes Team3-123-102-6
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesLeverage Map, Action StrategyTheme clusters, Insight statements, Opportunity areasChange Matrix, Cause Hypotheses, Validation Questions, Action List
Tagsno overlap
ResearchCustomerSynthesis
Systems thinkingChangeStrategy
SynthesisQualitativeRoot cause
ChangeRoot causeTroubleshootingComparison
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