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| Criterion |  UX Research Personas |  UX Research Customer Journey Mapping |  Architecture Software Architecture Canvas |  Facilitation Consensus Workshop |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | The Software Architecture Canvas reduces a system to the most important architecture decisions, constraints, and interfaces. It is useful when teams need a resilient overall picture quickly. | When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-3 Tage | 2-4 h | 1-2 h | 1-3 h |
Participantsdifferent | Internes Team | 4-10 | 3-10 | 5-30 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Journey Map, Pain-point List, Opportunity Backlog | Architecture Canvas, Goals, Constraints, Quality Attributes | Consensus Clusters, Theme Titles, Priority Areas |
Tagsno overlap | ResearchCustomerSynthesis | JourneyServiceService design | CanvasArchitectureAlignmentWorkshop | FacilitationConsensusWorkshopAlignment |