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| Criterion |  UX Research Personas |  UX Research Empathy Mapping |  Decision Making RAPID |  UX Research Affinity Diagramming |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | In complex management decisions, clarity is often missing about who recommends, who agrees, and who makes the decision. RAPID creates this assignment and stabilizes decisions across several levels. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-3 Tage | 30–60 min | 45-90 min | 45–90 min |
Participantsdifferent | Internes Team | 4-8 | 3-12 | 3-10 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Empathy Map, Assumptions List, Research Gaps | RAPID Role Map, Recommendation, Decision Log | Theme clusters, Insight statements, Opportunity areas |
Tagsno overlap | ResearchCustomerSynthesis | SynthesisQualitativeWorkshop | DecisionRolesGovernance | SynthesisQualitativeRoot cause |