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| Criterion |  UX Research Personas |  Decision Making Decision Matrix |  Facilitation Stakeholder Mapping |  Decision Making Trade-off Analysis |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first. | With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-3 Tage | 45-90 min | 60–90 min | 45-120 min |
Participantsdifferent | Internes Team | 2-8 | 2-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Decision Matrix, Scoring Rationale, Selected Option | Stakeholder Map, Engagement Plan, Risk Notes | Trade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides |
Tagsno overlap | ResearchCustomerSynthesis | DecisionCriteriaScoringTradeoffs | StakeholdersAlignmentFacilitationChange | TradeoffsDecisionCriteriaOptions |