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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-3 Tage45-90 min60-120 min30-90 min
Participantsdifferent
Internes Team2-84-102-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesDecision Matrix, Scoring Rationale, Selected OptionDecision Frame, Decision Question, Criteria List, Evidence PlanConstraint List, Hard/Soft Classification, Option Impact Notes, Decision Boundaries
Tagsno overlap
ResearchCustomerSynthesis
DecisionCriteriaScoringTradeoffs
Decision framingAlignmentCriteriaOptions
ConstraintsDecisionPlanningOptions
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