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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration of Barrier Analysis with its method-specific working model.
Operations
Barrier Analysis
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.For a risk that can only be managed through multiple layers of protection, the method examines the effectiveness of each barrier. It shows where safeguards are missing, too weak, or fail under real conditions.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-3 Tage2-4 h45–90 min30–60 min per interview
Participantsdifferent
Internes Team2-63-101 participant per interview
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesBarrier Inventory, Failure Analysis per Barrier, Action BacklogTheme clusters, Insight statements, Opportunity areasInterview Notes, Themes, Insight Summary
Tagsno overlap
ResearchCustomerSynthesis
Root causeSafetyIncident
SynthesisQualitativeRoot cause
QualitativeResearchCustomerDiscovery
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