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Criterion
Paper illustration for PDCA Cycle.
Operations
PDCA Cycle
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
LowMediumHighLow
Timedifferent
1 h bis mehrere Wochen1-2 h Setup, laufendMehrere Wochen30-60 min
Participantsdifferent
1-82-62-6 researchers plus sample1-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
PDCA Log, Experiment Plan, Learning Outcome, Standard ChangeOpportunity Solution Tree, Experiment Backlog, Learning LogDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesCompleted Experiment Canvas, Success Metric
Tagsno overlap
Continuous improvementLeanExperiments
DiscoveryOutcomesExperimentsOpportunity
OutcomesInnovationResearchQuantitative
ExperimentsValidationDiscoveryHypothesis
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