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| Criterion | ![]() Operations PDCA Cycle | ![]() Decision Making Delphi Method | ![]() Product Discovery Smoke Test | ![]() Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Low | High | Low | Low |
Timedifferent | 1 h bis mehrere Wochen | 1-4 Wochen | 1-5 Tage | 45-90 min |
Participantsdifferent | 1-8 | 6-30 Experten | Nutzertraffic | 2-8 |
Formatdifferent | Workshop + async | Async | Async | Workshop + async |
Outputdifferent | PDCA Log, Experiment Plan, Learning Outcome, Standard Change | Expert Forecast, Consensus Range, Assumption Notes | Interest Metrics, Conversion Signal, Learning Note | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | Continuous improvementLeanExperiments | ForecastingExpertsDecisionStrategy | ValidationExperimentsDemandGrowth | GrowthStrategyMarketPortfolio |



