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Criterion
Paper illustration for Option Framing.
Decision Making
Option Framing
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumLowLow
Timedifferent
45-120 minHalbtags-Workshop, dann iterativ30-60 min45-90 min
Participantsdifferent
3-83-123-122-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Option Frames, Assumption Notes, Comparable Shortlist, Decision InputsHorizon map, Portfolio view, Initiatives per horizon, Resource planSWOT matrix, Strategic options, Action listAnsoff Matrix, Growth Options, Risk Notes
Tags1 shared
OptionsDecision framingStrategyComparison
StrategyInnovationPortfolioForesight
StrategyAnalysisMarketPositioning
GrowthStrategyMarketPortfolio
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