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| Criterion |  Product Discovery Opportunity Interview |  Product Strategy KPI Tree |  Facilitation Alignment Mapping |  Facilitation Problem Framing Workshop |
|---|---|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When a team works on symptoms but the real question stays fuzzy, a Problem Framing Workshop sharpens the view of the right problem. It separates observation, interpretation, and target picture from each other. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 30-60 min je Interview | 90-180 min initial, dann laufend | 1-2 h | 60-120 min |
Participantsdifferent | 5-12 Interviews | 3-8 | 4-12 | 4-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | KPI Tree, Owner List | Alignment Map, Open Issues, Decision Questions | Problem Statement, Scope Boundaries, Assumption List, Next Analysis Questions |
Tagsno overlap | DiscoveryInterviewsOpportunityCustomer | MetricsStrategyAlignmentMeasurement | AlignmentStakeholdersStrategyFacilitation | FacilitationAlignmentDiscovery |