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Criterion
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-2 h Setup45-90 min1-3 h30-60 min
Participantsdifferent
2-203-82-82-6
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
OKR set, Measurement plan, Review cadenceImpact Map, Outcome Hypotheses, Delivery OptionsGap Matrix, Action Plan, Risk NotesCounter Metric List, Guardrail Definitions
Tagsno overlap
GoalsAlignmentOutcomesMeasurement
OutcomesStrategyBehaviorPlanning
StrategyAnalysisPlanning
MetricsMeasurementStrategyExperiments
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