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| Criterion | ![]() Product Discovery Outcome-Driven Innovation | ![]() Business Strategy Value Chain Analysis | ![]() Business Strategy GAP Analysis | ![]() Business Strategy Business Model Canvas |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. |
Complexitydifferent | High | High | Medium | Medium |
Timedifferent | Mehrere Wochen | Half day | 1-3 h | 1-2 h |
Participantsdifferent | 2-6 researchers plus sample | 3-8 | 2-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Value Chain Map, Lever List | Gap Matrix, Action Plan, Risk Notes | Business Model Canvas, Assumption List, Business Hypotheses |
Tagsno overlap | OutcomesInnovationResearchQuantitative | StrategyBusiness modelDiagnosisAnalysis | StrategyAnalysisPlanning | Business modelStrategyValueInnovation |



