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| Criterion | ![]() Product Discovery Outcome-Driven Innovation | ![]() Business Strategy SWOT Analysis | ![]() Business Strategy Business Model Canvas | ![]() Business Strategy Value Chain Analysis |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | High | Low | Medium | High |
Timedifferent | Mehrere Wochen | 30-60 min | 1-2 h | Half day |
Participantsdifferent | 2-6 researchers plus sample | 3-12 | 2-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | SWOT matrix, Strategic options, Action list | Business Model Canvas, Assumption List, Business Hypotheses | Value Chain Map, Lever List |
Tagsno overlap | OutcomesInnovationResearchQuantitative | StrategyAnalysisMarketPositioning | Business modelStrategyValueInnovation | StrategyBusiness modelDiagnosisAnalysis |



