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| Criterion |  Product Discovery Outcome-Driven Innovation |  UX Design Storyboarding |  UX Research Surveys |  UX Research Usability Testing |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When a usage scenario needs to become understandable early, it condenses situations, context, and flow into a legible sequence. It helps check concept ideas before anything gets built. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down. |
Complexitydifferent | High | Medium | Medium | Medium |
Timedifferent | Mehrere Wochen | 30-90 min | 3-14 Tage | 1-2 h je Session |
Participantsdifferent | 2-6 researchers plus sample | 1-8 | 50+ | Based on research question |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Storyboard, Concept Narrative, Testable Assumptions | Survey Results, Charts, Segment Insights | Usability Issues, Severity List, Recommendations |
Tagsno overlap | OutcomesInnovationResearchQuantitative | VisualizationConceptsSequencePrototype | QuantitativeResearchValidation | ValidationUXPrototype |